Keep it 100 Webpage Creation

client background

Keep it 100 is a powerhouse in the vape industry, recognized as one of the largest and most successful brands in the United States. Their commitment to flavor innovation and focus on the alternative nicotine space have elevated them from an everyday product to a staple brand in the space. From day one, The Creative Commission has been working side-by-side with Keep it 100, from their initial branding at launch to maintaining the strength of their voice and brand identity today. As the industry shifts, our collaboration has been instrumental in ensuring Keep it 100’s continues to be among the most influential vape brands worldwide.

Project Background

As Keep it 100 expanded its flavors to the international market, we recognized a need to design a website that was not only easy to navigate but also showcased their full product catalog. Ranging from 100ml freebase options to the latest Nixodine offerings these products needed to be introduced effectively to different markets, each with varying expectations and requirements.

With that in mind, we developed a flavor list that could communicate the various options available for each territory’s compliance, ensuring a smooth and compliant experience for customers around the world.

In order to highlight Keep It 100’s wide flavor catalog, we implemented a four-column layout that smoothly collapses into two columns on mobile, ensuring easy readability and navigation across devices. Each flavor is clickable, allowing users to access detailed descriptions and purchasing information with just a tap. This design creates a seamless experience, making it simple for customers to explore and learn about Keep It 100’s selection of products.

Each flavor has its own dedicated landing page featuring a detailed product description and a link to purchase the Keep it 100 product. To comply with the PACT Act and support retailers that carry Keep it 100, all orders are processed through third-party sites. This approach not only effectively highlights the extensive Keep It 100 flavor selection but also directs customers to trusted online retailers, making it easy for consumers to find and purchase their favorite flavors while maintaining regulatory compliance.

In order to highlight Keep It 100’s wide flavor catalog, we implemented a four-column layout that smoothly collapses into two columns on mobile, ensuring easy readability and navigation across devices. Each flavor is clickable, allowing users to access detailed descriptions and purchasing information with just a tap. This design creates a seamless experience, making it simple for customers to explore and learn about Keep It 100’s selection of products.

Each flavor has its own dedicated landing page featuring a detailed product description and a link to purchase the Keep it 100 product. To comply with the PACT Act and support retailers that carry Keep it 100, all orders are processed through third-party sites. This approach not only effectively highlights the extensive Keep It 100 flavor selection but also directs customers to trusted online retailers, making it easy for consumers to find and purchase their favorite flavors while maintaining regulatory compliance.

Advocacy for adult smokers seeking non-combustible alternatives has always been vital to Keep it 100’s mission. It was important for us to feature the organizations they support for vape advocacy right on the homepage. The goal was to ensure that customers understand that their support for Keep It 100 also contributes to the fight to keep vape products legal and accessible. This not only reinforces Keep it 100’s commitment to the cause but also connects consumers to the larger effort beyond the brand.

project summation

The rest of the site was focused on ensuring that both customers and retailers could easily learn about what makes Keep It 100 special, and ultimately seamlessly contact the brand with inquiries, questions, or even make a purchase. When it comes to user experience, simple, informative and concise can make all the difference!

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